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Understanding Blackbaud applicant data
In Blackbaud, each student has a status. Blackbaud data doesn't have a definitive marker for "applicant", applicants fall under "inquiries" in the system.
In order to sync your applicants from Blackbaud, Market View looks for statuses that have “applicant” in the name, plus any statuses that could have an applicant status as a parent status.
This usually excludes the inquiry statuses, since students usually can’t progress from “applicant” status to “inquiry”, but it depends on how a school sets up their statuses.
If you are missing students from your "applicants" list in Market View, change their status or parent status to include the word "applicant". Then refresh your data and you should see them included.
If you have questions about your applicant data, please get in touch.
The Veracross admission data sync is in beta. Veracross is working to improve their data endpoints to Market View can get the data it needs.
If you are seeing inconsistencies with the data syncing over from Veracross, please use this template to report the issues:
2024 Enrollments
100
105
2024 Applications
100
95
2023 Enrollments
76
80
2023 Applications
60
55
...
In addition, please let us know if there are any particular student record types that are missing from the data being synced over.
Market View 6, released in fall 2022, enables schools to sync admissions data from their admission software. This guide walks you through how to set this up.
This guide is for schools who are NAIS members, and use Veracross for admissions or application data.
After one person at your school completes this process, the integration will work for everyone at your school. Each user should use their own login. Any NAIS member school can have unlimited staff accounts. Add and manage your school's roster at my.nais.org.
This integration syncs two types of data from Veracross into Market View.
Applicants. If it exists, we will sync names, grades, addresses, and student IDs for students who applied to your school. Note: applicants need to have an "application date" to be considered applicants for this process.
Enrollments. If it exists, we will sync names, grades, addresses, and student IDs for students who enrolled in your school.
Market View is committed to the highest security of your data. We encrypt all data in transit from your admission software, and any time it is used. We encrypt the data within our database. Your data will never leave our database or be shared. We take data security and privacy extremely seriously. Read more about how Market View protects your data.
This step must be performed by one of your school’s administrators of Veracross, someone with “Oauth_App_Admin” permissions. If you aren’t an admin, feel free to forward these instructions to someone who is. If your admin doesn't see the button to "start integration", they need to go into their permissions and give themselves “Oauth_App_Admin” permission.
Note: this integration doesn't require SSO permissions.
Below describes what Market View does to import your data.
Fetch all historical students, applicants, applications, and applicant households
Discard students marked as "applicants" who haven't yet applied (these are usually just prospects)
Match each applicant to an application and household
If a matching application or household can't be found, an import failure is created
Assign a grade level to each applicant
If a grade level doesn't match our list of accepted grades, an import failure is created
Match each student to an applicant
If a matching applicant isn't found (e.g. if the applicant became an import failure), an import failure is created
For each applicant, look up or geocode their address
An applicant's corresponding student is also assigned this address
If an address can't be geocoded, the student and the applicant become import failures
Applicants are separated by year and saved into corresponding "applications" admissions lists
A student can be saved in several "enrollments" admissions lists
A student is saved in the enrollment list for the year of their "entry date", at the grade level from their application ("grade level applied for")
Each year after that, until their "exit date", a student is saved in that year with the next grade level
We assume students are promoted each year, since we don't have grade level information for a student for each year
Get an error? Need more help? Email marketview@nais.org.
Market View 6, released in fall 2022, enables schools to sync admissions data from their admission software. This guide walks you through how to set this up.
This guide is for schools who are NAIS members, and use Blackbaud for admissions or application data.
After one person at your school completes this process, the integration will work for everyone at your school. Each user should use their own login. Any NAIS member school can have unlimited staff accounts. Add and manage your school's roster at my.nais.org.
This integration syncs two types of data from Blackbaud into Market View.
Applicants. If it exists, we will sync names, grades, addresses, and student IDs for students who applied to your school.
Enrollments. If it exists, we will sync names, grades, addresses, and student IDs for students who enrolled in your school.
Market View is committed to the highest security of your data. We encrypt all data in transit from your admission software, and any time it is used. We encrypt the data within our database. Your data will never leave our database or be shared. We take data security and privacy extremely seriously. Read more about how Market View protects your data.
You'll need to go to Core > Security > Roles. (Do not try to manage roles for this from the security/control panel area).
Find the role in the list and choose Manage Roles from the menu.
Go to Members, Add member and search for yourself to add.
You'll need these roles:
Platform Manager or Environment Admin
Academic Group Manager, Schedule Manager, or Platform Manager
SKY API Data Sync
Admissions Manager
This step must be performed by one of your school’s administrators of Blackbaud, someone with “Platform Manager”, "Environment Admin" or equivalent permissions. If you aren’t an admin, feel free to forward these instructions to someone who is.
This step requires an admin user of Blackbaud with one of the following roles: Academic Group Manager, Schedule Manager, Platform Manager. In addition, the user must have the Admissions Manager role and Sky API Data Sync role. If that's not you, feel free to send these instructions to your administrator to complete.
Get an error? Need more help? Email marketview@nais.org.
How and why to sync DASL data to Market View
Market View offers the ability to sync selected admission data from DASL.
In order to begin the sync, visit the DASL Data page under Your Data. You'll see a button that says "Refresh" or "Sync". Once you click the button, Market View will begin importing selected admission data.
Note that Market View will never import or sync data without your knowledge. Every data import from DASL or other sources needs to be initiated by clicking the "Refresh" or "Sync" button.
You'll see a notification at the bottom of your screen when the import is complete. Visit the DASL data page in Market View to see what was synced.
If there is a conflict between the data you uploaded to Market View and the data you input into DASL, you'll see an icon with red crossed arrows. When you click that symbol, it will tell you which numbers are a mismatch. In the example below, you uploaded 232 for that variable, but you entered 89 into DASL. You cannot edit DASL data in Market View, but there is a handy link for you to edit each variable in DASL. "Edit on DASL" is the hyperlink you can click to fix DASL numbers. It will bring you directly to the exact cell you can edit.
If the numbers are black and not red, that means there is no conflict between Market View and DASL.
If the Market View numbers are wrong, head to the Admission Data page to adjust the counts for each bucket by deleting or adding spreadsheets, or importing from your admissions tool.
Once you've imported your DASL data and everything looks good, you can head to Trends > Enrollment Trends to see your DASL data in action. All four of the charts on this tab include DASL data.
The national averages included in these charts are the national average for schools entering data into DASL.
Enrollment
Total school enrollment
1501
Enrollment by race
Asian
13577
Enrollment by race
Black/African American
13578
Enrollment by race
Middle Eastern
13579
Enrollment by race
Native American
13580
Enrollment by race
Native Hawaiian/Other Pacific Islander
13581
Enrollment by race
White
13582
Enrollment by race
Two or More Races
13583
Enrollment by race
Race Not Listed
13659
Enrollment by race
Race Unsure/Not Reported
13584
Enrollment by race
Total
13591
Enrollment by Ethnicity
Latinx/Hispanic
13637
Enrollment by Ethnicity
Not Latinx/Hispanic
13641
Enrollment by Ethnicity
Ethnicity Unsure/Not Reported
13642
Enrollment by Ethnicity
Total
13785
Enrollment by grade
Preschool
1528
Enrollment by grade
Kindergarten (Part-Time)
3468
Enrollment by grade
Kindergarten
1515
Enrollment by grade
Pre-First Grade
8625
Enrollment by grade
Grade 1
1454
Enrollment by grade
Grade 2
1458
Enrollment by grade
Grade 3
1459
Enrollment by grade
Grade 4
1460
Enrollment by grade
Grade 5
1461
Enrollment by grade
Grade 6
1462
Enrollment by grade
Grade 7
1463
Enrollment by grade
Grade 8
1464
Enrollment by grade
Grade 9
1465
Enrollment by grade
Grade 10
1455
Enrollment by grade
Grade 11
1456
Enrollment by grade
Grade 12
1457
Enrollment by grade
Postgraduate
1527
Admissions Activity
Admissions applications
1198
Admissions Activity
New students accepted, total
1129
Admissions Activity
Newly enrolled, total
1909
Admissions Activity
Acceptance rate
3111
Admissions Activity
Yield Rate
3368
Admissions Activity
Attrition Rate, total
1229
Admissions Activity
Attrition Rate, students of color
4162
Admissions Activity
Inquiries previous year, total
1803
Tution & Financial Aid
Number of financial aid recipients
14040
Tution & Financial Aid
Percentage of *new* students receiving financial aid
14046
Tution & Financial Aid
Percentage of *returning* students receiving financial aid
14047
Tution & Financial Aid
Number of financial aid applications
1924
Tution & Financial Aid
Total aid awarded
1502
Request to import your admission data from Finalsite into Market View
Finalsite's API is in beta, and Market View does not currently have an integration. To request that NAIS build a data integration for your Finalsite data to Market View, email us at marketview@nais.org and let us know you would like to sync your data from the platform into Market View. We will continue to monitor the progress of the Finalsite API.
If you are having trouble syncing your Blackbaud data, please confirm the following steps are true. Blackbaud requires *three* types of permissions in order to sync your data.
If all of the above are true, and you're still having issues, please get in touch! Here is the template for reporting data discrepancies.
2024 Enrollments
100
105
2024 Applications
100
95
2023 Enrollments
76
80
2023 Applications
60
55
...
In addition, please let us know if there are any particular student record types that are missing from the data being synced over.